Scale Happens By Design.
Not By Accident.

I (re-)design B2B service businesses so they break free of the operational inertia and finally scale.  
So their next revenue tier feels intentional and repeatable, instead of... unreachable.

Schedule a Direction & Design Session
Nick Berry and Mike Michaolowicz stop for a picture together at EFPS where they shared the stage as keynote presenters.
“Nick and his team are on the leading edge of business ownership. When you implement their system your business starts to run like the well-oiled machine you’ve been looking for all along.  
If you’re not using it, you need to hope that your competition isn’t either.”

— Mike Michalowicz, Entrepreneur, Author

You've Got a Big Vision, But Don't See a Clear Path?

You've built something meaningful. Your clients value your work. Now you've got your sights on 2X, or 5X, or even 10X.
You just don't know what steps to take.  

Is any of this familiar?

Your business could be doing so much more. But that's going to require something to change.
You've got to find a way to get more done, ideally with less work. There's no way this version of you scales.
You’re not able to spend enough time doing what’s most valuable or that you’re best at.
You're constantly fighting distractions and aren't sure you're focused on the right things.  

If so, you don't just have a business challenge, you have a design problem.
More specifically...

You've outgrown your original business design.

Think about this: Your current business was built for startup and early traction, not scale.
So essentially you're driving in low gear, but you want to move at highway speeds.

It feels like you're on a hamster wheel.

Running faster doesn't make it any easier.
When you outgrow your business design, you can't outsell the problem. 
Reaching the next level requires some re-design, not just working harder within the current constraints.

Which explains why the typical grow-your-business advice and coaching hasn’t fixed it.  
Cast a vision, hire ‘A’ players, delegate, focus on your Ideal Client... Maybe some ‘hustle’...  That sound about right?

You’ve probably tried some of it and found out that:
a) that doesn’t solve your problem, and
b) it was never tailored to your problem anyway. 

Because it wasn’t. 
Those are what I call 'commodity' solutions. They have a place - which is working on surface level issues in groups and courses.

It's not your hiring. It's not your motivation. It's not your effort. It's a design problem.

Design problems require design solutions.

more specifically a (re-)Design Solution

(Re-)Designed with Purpose: Scale

(Re-)Designing requires re-thinking. The workaday solutions haven't - and won't - cut it. This is a custom job.

"COMMODITY" SOLUTIONS

...aren't actually tailored.

They aim at a broad audience, ignoring your specific strengths and bottlenecks.

...aren't actually sustainable.

"Just hustle harder" or "follow this rigid system" means you're being forced into someone else's blueprint.

...aren't addressing leadership gaps.

If you don't grow as a leader, you'll always be the bottleneck, no matter how many tactics you implement.

(Re-)DESIGN SOLUTIONS

...are optimized around you.

Vision, values, strengths, goals, and preferences. The business is aligned with you.  

...create real scale without overload.

Instead trying to run faster on the hamster wheel, we optimize to create exponential rather than incremental growth.

...transforms the business and your leadership.

As your business transforms, your role evolves from full-time producer to leader, focusing on high-impact, strategic leadership and vision.

Most Importantly: It's 'Who' You Work With That Matters

You don't want another course.
You don't want to download another free guide.
You don't want to be thrown into another 'community', and you're not trying to DIY.  
You want the solution to your problem.
And you want guidance - directly - from someone you can trust.
You need to work with someone who checks all of the boxes. (See below)

About Nick Berry

Nick Berry, entrepreneur, CEO, business strategist, and author smiles for a professional headshot on a gray background.
I'm an entrepreneur and business strategist with a 20+ year track record of building award-winning businesses and shortening the learning curve for business owners who are serious about scaling.  

I have founded, co-founded, or acquired several dozen privately owned small businesses along the way with multiple successful exits - most recently in '24. I'm a 4x Inc. 5000 honoree and creator of the Business Alignment System, which has been used by tens of thousands of business owners to align their leadership, strategy, and systems in order to scale.
More of Nick's Background

4 successful exits

4x Inc. 5000

Built Holding Company to eight operating brands

Co-Founder & CEO of business coaching firm serving >4000 clients in 15 years, exited in '24

Co-authored 5 best-selling books

Hosted >100 business conferences and events

Shared speaking platforms with renowned experts and thought leaders like Lewis Howes, Mike Michalowicz, Chris Burke, and Brett Bartholomew. 

Host of "The Business Owner's Journey" podcast, featuring conversations with industry leaders and successful entrepreneurs.

4x Entrepreneur Magazine’s Franchise 500

3x Best Places to Work

NBC News named in "Breakout Stars Behind the 9 Fastest-Growing Franchises"

American Business Awards finalist: Company of the Year (2x) and Best New Company of the Year

Raised over $1.1 million for charities

Built the largest certification organization in its category in the world.

Co-founded the fastest growing personal training franchise in the world.

Connect with me on LinkedIn and at NickBerry.info.

here's how I redesign businesses

Leadership + Strategy + Operating System = Alignment

My approach aligns leadership, strategy, and operations into to one cohesive solution tailored to your specific situation.

Black and white arrow with a person leading another person upward indicating leadership.
Leadership

We guide your leadership role from “scrappy producer” to “strategic visionary”, giving you the clarity, confidence, and mindset to lead your re-designed machine.

Black and white icon with image of a notepad with bullet points and a bullseye with an arrow in it, indicating business strategy.
Strategy

We’ll crystalize your vision, position your business to stand out in the market, and define the path to your next big revenue leap.

Black and white icon with gear in the center and arrows pointing to a silhouette, a dollar sign, a clock, indicating a business operating system.
Operating System

We design your operating system to make growth repeatable and so your team can run smoothly without constant oversight from you.

This is how you make your next revenue tier feel intentional and repeatable, instead of... accidental.

Nick Berry, entrepreneur, CEO, and mentor and FCG recognized as Best Place to Work three timesNick Berry, entrepreneur, CEO, and mentor featured by The StreetNick Berry, entrepreneur, CEO, and mentor, has put his business on the Inc5000 four timesNick Berry, entrepreneur, CEO, and mentor, and his businesses recognized by Entrepreneur magazine seven times.Nick Berry, entrepreneur, CEO, and mentor and his business have been featured by NBC NewsNick Berry, entrepreneur, CEO, and mentor featured by Smart CompanyNick Berry, entrepreneur, CEO, and mentor, and his businesses won 3 American Business Awards
CASE STUDIES

(Re-)Design Transformations

CASE STUDY: From Hamster Wheel to Scalable Business: Founder David had <$200K in product sales and was trapped in day-to-day operations.

Strategy:

  • Redefined the founder's role to focus on strategy and brand leadership
  • Built scalable systems and outsourced warehousing and fulfillment
  • Launched recurring revenue streams and strategic partnerships

Results:

  • Revenue grew nearly 4X to high six figures
  • Owner reduced operational involvement by 70%, creating more family time (his #1 goal)
  • Business established as an industry authority with high-profile partnerships

CASE STUDY: New High-Margin Revenue Streams: A B2B coaching business wanted to increase revenue without adding more one-on-one work.

Strategy:

  • Implemented exclusive (subscription) program for top 20% of clients
  • Matched high value with premium pricing
  • Implemented scalable group delivery model

Results:

  • Doubled revenue per-client, with 80% profit margins
  • Increased client retention 5X
  • Boosted client lifetime value from $1,200 to $30,000
  • Accelerated client business growth from 6% to 19% per quarter

How We Work Together

BIG PICTURE

Business (Re-)Design

We're going to redesign your business with this system, teach you to run it, and roll it out in your business.  
Business (Re-)Design is a comprehensive 6+ month engagement with weekly meetings, strategic sessions, leadership development, and system-building tailored specifically to you, your business and your vision for it.

Structure

We'll install the processes and infrastructure needed for you to scale. Org structure, operating routine, meeting structure, sales and marketing processes, HR processes, etc.

Habits

You'll learn how to think and act like the leader and businessperson you've aspired to become, which includes teaching others those same things.

Focus and Accountability

You'll have my support along with the guideposts embedded in the operating system to help keep your priorities in tight alignment with your vision.

Start by seeing if it's the right solution for you

Schedule a Direction & Design Session

That's a fancy name for a ~30-minute Zoom session where I ask a ton of questions so I understand your situation and vision for the future.
We will:

  • Identify your specific growth constraints
  • See how our methodology would apply to your business
  • Get immediate clarity you can apply regardless of whether we work together
  • I'll answer any questions you have as well.

No obligation. Just clear-eyed advice from someone who understands what you're trying to do.

Schedule a Direction & Design Session
about Redesigned.business

Frequently asked questions

What makes our approach different?
  • It's a holistic solution that aligns and optimizes leadership, strategy, and your operating system.
  • Using a methodology developed and proven over 20+ years
  • Tailored to your situation, your vision, goals, and strengths.
Is this the right solution for you?

This approach works best for B2B service businesses that:

  • Have proven their model and generate consistent revenue
  • Know they need a systematic approach, not just motivation or tactics
  • Are ready to transform both their business and their leadership role
  • Value expertise and guidance over trial-and-error
  • Want to maintain their vision while scaling beyond their personal capacity
How soon will you see results from a redesign?

You'll notice initial shifts within the first few weeks as we implement priority changes. Significant transformation typically occurs within 3-6 months as the new design takes hold and your leadership evolves alongside it.

About Nick Berry

Nick Berry has a 20+ year track record of building award-winning businesses and shortening the learning curve for business owners who are serious about scaling. As a 4x Inc. 5000 honoree and creator of the Business Alignment System, Nick has helped thousands of business owners align their leadership, strategy, and systems for sustainable growth.

Nick hosts The Business Owner's Journey Podcast where he and his guests share stories, lessons, and guidance for entrepreneurs. You can follow Nick on LinkedIn and learn more at NickBerry.info